> ONELAB
AGENCY
Insight
OneLab is a Mexico-based production company specializing in events and seedings. Following a name change at the end of 2023, the company embarked on a rebrand to refresh its visual identity. They sought a redesigned logo, updated branding, and a new website — aiming for a look that felt youthful and on-trend, yet carried a sense of professionalism and credibility.
Solution
I crafted a bold visual identity for OneLab that captures its youthful, edgy spirit. The minimalist, geometric logo with playful cutouts creates a modern, instantly recognizable wordmark. A sleek black-and-white palette paired with dynamic graphic elements brings energy and flexibility across all brand touchpoints.
For the website, we designed a clean, intuitive experience with bold typography and subtle interactions that showcase OneLab’s portfolio and services. The result is a cohesive, cutting-edge brand that feels both fresh and professional — perfectly positioned to stand out in the events space.
