> WINGS N
TINGS
Insight
Wings N Tings, based in Gibraltar, wanted a brand identity that captured the energetic and flavorful essence of their fried chicken takeaway. The goal was to create a design that stood out in a crowded market while appealing to both locals and visitors. The branding needed to reflect the fun, casual nature of the business while ensuring it was approachable and memorable, conveying a no-nonsense, flavorful experience for customers.
Solution
The branding for Wings N Tings was built around a strong, contemporary visual identity that combined playful printed-style illustrations with clean, confident typography. The logo and design elements were crafted to feel modern yet approachable, striking a balance between simplicity and personality. The use of graphic patterns and textured details added depth and character across the packaging and menu, helping to create a distinctive and cohesive brand experience. This thoughtful, design-led approach gave Wings N Tings a unique presence in the market, reflecting its fun, no-fuss attitude and commitment to quality.
